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Opportunities to generate coverage are numerous, but how should one go about doing so? Entrust us with targeting the relevant journalists and approach them in a personalized way with a striking, accessible and captivating story. The art of media relations also encompasses managing interview requests and coaching you to effectively communicate your messages.
The reliability and credibility of your positioning rest on effective content management. We offer support to create original content, rooted in a structured approach that uses the proper tone and language based on the chosen medium, the objective you want to achieve and the audience you wish to reach.
COMMUNICATION AND PROJECTS
Achieve the right balance in terms of quality-cost-timing for Web, print or event-related (e.g. press conference, consultation or strategic planning) communication projects by entrusting us with the strategic direction and coordination of the tasks and resources involved.
When a crisis hits, several communication tactics and tools are necessary to protect your reputation and restore (perhaps even strengthen) client and public confidence. Establishing key messages, ensuring spokesperson readiness, managing media relations and coordinating stakeholder communications are all an integral part of the guidance we offer.